As the co-founder and business manager of X Meets Y Creatives, a multimedia design studio. I am deeply involved in all aspects of the business—including recruitment, training, operations, and management—while also leading as a creative director.

This unique blend of creativity and entrepreneurial expertise has strengthened my ability to strike the right balance on every project - between artistic vision, technical requirements, timelines, and budget constraints. It has also made me better at adapting quickly and making wise business choices.

My background as a video director, editor, cinematographer, and motion designer has sharpened my technical proficiency and storytelling process. I enjoy exploring fresh ideas and experimenting with different creative methods.

DIRECTOR / CINEMATOGRAPHER / EDITOR

2012 to Present

Digital ads, Corporate videos and Events.

I have had the chance to work on many different creative projects which became an integral part of the development of my technical and artistic skills. My freelancing career started as a cinematographer for weddings and corporate events. Later, I was hired to work on travel shows for ABS-CBN Global. During this time, I covered events and government-sponsored media trips in the Philippines and other countries. This gave me international experience and a chance to immerse myself in their work culture. Being well-versed in the video creation pipeline, I have landed video directing gigs working on brand films and social media ads. I've also directed music videos for artists like Alex Bruce, KAIA and covered events like the Alicia Keys Manila Tour.

My background in post-production also allowed me to edit many of these projects. This helped me ensure the creative vision was consistent from start to finish. I'm grateful for these experiences as they have shaped my career as a versatile and competent creative professional.

The sleepless nights doing research, watching training tutorials and just having the courage to face and handle the pressure and difficulties of each project have paid off. This opened the door that lead us to collaborate with notable clients. These include Google Australia, Intel, Acer, Sun Life Financial, BDO, and Sony.

CO-FOUNDER / PRODUCER / BUSINESS MANAGER at X MEETS Y CREATIVES

2017 to 2023

Managing daily operations, Finances and Recruitment.

Transitioning from a creative role to managing clients, projects, a team of freelancers, and hiring in-house artists was initially overwhelming. Balancing the creative vision with the demands of running a business felt challenging and often frustrating. However, through persistence, adaptability, and the invaluable support of our talented team and collaborators, we were able to overcome these obstacles and deliver successful outcomes. Our small studio has grown into a trusted partner for major companies such as Sun Life Financial, BDO, Unilever, Acer, Canva, and ABS-CBN Global. We have also engaged in a partnership with other production houses and agencies to create high-quality digital ads, promotional materials, and social media content.

BROADCAST DESIGN AND POST SPECIALIST at ABS-CBN GLOBAL, LTD.

2008 to 2014

Design and Animation of Brand Identity, Promo and Interstitial.

My first job straight out of college! I had the incredible opportunity to work as a Broadcast Design and Post Specialist at ABS-CBN Global, Ltd. During my time there, I was responsible for designing and animating brand identities, promotional materials, and interstitial content. This role allowed me to develop my creative skills and contribute to the meaningful content that connected Filipinos worldwide. This is my only exposure to the corporate world that laid the foundation for my career in design and media production.